CohortPilot
LTV and retention modeling.
CohortPilot ingests your order, customer, and ad-spend data and produces channel-segmented cohort curves. It tells you the 90-day, 180-day, and 365-day LTV by acquisition channel — and flags the channels whose cohorts asymptote below your CAC line.
What it does
Five capabilities. One verified pipeline.
Channel-segmented cohort curves
Meta, TikTok, Google, organic, email, referral — every channel gets its own curve.
First-product cohort segmentation
The first SKU a customer buys predicts their LTV. CohortPilot quantifies it.
Predictive payback flagging
ML model predicts which acquired cohorts will hit 1.5x LTV:CAC within 12 months — and which won't.
Repeat-purchase trigger logic
Recommended win-back send windows, by cohort, based on the empirical repurchase-timing distribution.
Verification Link on every prediction
Every forecast shows the underlying cohort size, asymptote confidence, and the historical analogue cohort it learned from.
Setup
Live in three steps.
Connect Shopify and ad accounts
One-click read-only OAuth. Klaviyo and Recharge optional but recommended.
We model the cohorts
First curves available in 4 hours. Channel and first-product segmentation overnight.
You reallocate spend
Channels that asymptote below 1.5x LTV:CAC get flagged. Reallocate before another month burns.
Sample insight
What an alert actually looks like.
Every alert ships with its Verification Link — the exact source snippet, URL, and timestamp we scraped it from.
TikTok cohorts from Q1 are asymptoting at 0.84x LTV:CAC — below payback.
CohortPilot recommends pausing 60% of TikTok ad budget and reallocating to your Meta lookalike-3 segment, which is currently at 2.1x LTV:CAC and still climbing.
Cohort 2026-Q1-TikTok · 4,217 customers · 90d LTV $42.18 · CAC $50.04 · ratio 0.84x.- Re-scrape on demand
- Export for procurement audit
- Route to Slack with one click
Other modules
Pair CohortPilot with —
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Map the full checkout flow of every competitor — friction points, upsells, payment options, abandonment recovery — and benchmark yours against the category leaders.